Alice Taylor – Real Food For Real People
Posted on October 22 2025
If you love good food that doesn’t cost a fortune, you’ll definitely want to know about Alice Taylor from @alicetayloreats. You might recognise Alice from Master Chef New Zealand, where she placed third in 2022. Since then, Alice has built a huge following on Instagram by showing people how to make delicious, everyday meals that don’t break the bank.
Alice’s recipes are easy to follow, full of flavour, and perfect for families or anyone who wants to eat well without spending a fortune. Her energy is relaxed and fun, there’s no unnecessary fuss, no fancy ingredients, just honest, affordable cooking that anyone can do.
I like that she breaks down the cost of each recipe, comparing more expensive ingredients for less expensive while making two versions so that you can see what really is possible on a budget. I also really enjoy seeing the prices for the same ingredients in different countries such as Australia, Ireland and Japan.
Recently Alice has started writing a fortnightly column for the New Zealand Herald, and her brand-new cookbook Alice in Cakeland is out now. It’s packed with over 60 must-have recipes for cakes, desserts, biscuits, breads, brioche, crepes, donuts, and plenty more tasty treats. You’ll find all the classics you know and love, plus clever twists that make them feel new again.
Every recipe is easy to make and designed so you don’t need special equipment or expert baking skills. They’re affordable, adaptable and full of ideas to help you use what you already have in the pantry. Even experienced bakers will find plenty of inspiration and a few new tricks along the way.
Alice has a true passion for baking, and you can tell she’s poured years of experience into this collection. I highly recommend giving her a follow on Instagram and you can purchase her book on her website at alicetayloreats.com.
If you love simple, honest, delicious food, Alice is definitely one to watch.